A London football team has become the first-ever to back a Met Police anti-drugs campaign. West Ham United has joined Project ADDER in a bid to reduce the harm caused by drug abuse.
The club’s ground-breaking Foundation will receive match funding support from Project ADDER to deliver targeted activities directly within Pupil Referral Units (PRUs) and Alternative Provision Schools (AP), schools and academies geared towards supporting learners who are experiencing difficulties with or have been excluded from mainstream education.
The activities delivered are designed to encourage attendance, foster a safe and secure environment, and support positive outcomes for the young people taking part. The impact of the Foundation initiative will be further enhanced by match funding secured via the Police Partnership’s Pilot Fund, enabling them to reach additional young people who are at risk.
The official announcement will took place at the North East ADDER Expo – ‘Reducing Drug Harm Together’ at the London Stadium, West Ham United’s home ground on Wednesday 19 March.
The Expo offered a chance to review and reflect on the achievements of North East Project ADDER over the past year, a programme established as part of a New Met for London’s commitment to supporting neighbourhoods affected by crime.
The event gave West Ham United and other Met Police partners the opportunity to showcase the fantastic work they do in the community. The expo was opened by the Assistant Deputy Commissioner of Specialist Crime, Matthew Ward.
